Sales - Menene wannan? Wane ne Sales Manager?

Sales - wannan aiki a cikin sabis na kansu. Masana na masana'antu ne a key kashi a wani kamfanin, domin kowane yanki na aiki kullum rufe a sashen Marketing.

Analysis na aiki na manajan

Sales Manager a karshe shekaru zama sosai na kowa daga cikin mafi nemi bayan da kuma rare fasahohin. Sauran sunan wannan gwani - Sales Manager.

Isa high ranking Sales kai. Wannan shi ne saboda da m ci gaba da sabis na kansu a Rasha. A wannan yanayin, tallace-tallace manajoji ne ainihin sabis na kansu da kuma tabbatar da] aukacin nasarar da kamfanin.

A gwani yin Sales - shi ne mai sana'a ƙungiya wadda ake dangantawa da sayar da wani abu abu (kayan ko dukiya). Duk da haka, da zamani wakilan da sana'a sami su tasiri aikace-aikace a cikin ayyukan kansu (misali, wani kudi kasuwa ko banki).

Hanyar for kayyade key gogewar Sales

Su fahimci abin da Sales, dole ne ka ƙayyade asali gogewar. Don yin wannan, shi ne bu mai kyau don amfani da wasu misali hanyoyin: repertory grids (J. Kelly.), Interviews ko m faru. Yana iya ma za a yi amfani da quite nasarar mataimaki Hanyar kamar tambayoyi, wanda ya hada da tambayoyi shida tubalan da ciwon da shugabanci na aikin profile mahaluži. A sakamakon samu bayan dauke da fitar da irin wannan binciken za a iya amfani da shi don kara bincike.

Profile manajan tallace-tallace

Wannan profile kunshi hudu main raka'a. Kowace daga cikinsu ya hada biyu gogewar. A farko block ne ake kira "Personal halaye" da ya hada da gyara irin matsayin m hankali, sassauci da tunani da kuma manufa.

The m hankali da ake amfani a gabatar da kamfanin ko mutum da ayyuka ga m abokan ciniki. Da sassauci ga fahimci wasu daga cikin halaye na mutane wanda ake bukata don yin wasu ayyuka: kafa hadin gwiwa tare da abokan ciniki, gano da dalilai na ƙi na hadin gwiwa, daidaituwa na price, yawa da kuma isar da sharuddan. Irin wannan bangaren kamar yadda tenacity, bukata tallace-tallace manajoji a lokacinda suke tatauna hadin gwiwa yanayi inganta ko headings.

Na biyu profile block ne "Communications" da ke cikin babba vectors hulda a general sadarwa ayyuka, da kuma abokin ciniki-harsashi tasiri.

A ƙayyadaddu na sabis kasuwar

A wannan kashi na kasuwar masana don samar da Sales irin ayyuka - wadannan sun fi na kowa aikin da. Lalle ne, kasuwa ne tare da cikakken irin wannan masana. Su suke da alhakin sayar da kaya na daban-daban Categories, samfurori da kuma ayyuka. Matsalolin a gaban sosai gwani kwararru alaka da tallace-tallace na peculiarities da ƙayyadaddu na dukiya. Ilimi a cikin wannan harka ba kome. Yana da muhimmanci a fahimta da ka'idodin yawa na dukiya, saka idanu da bukatun abokan ciniki da kuma kasuwanci abokan, kazalika da halittar bukatar. A wannan yankin, wani m nasara aiki masana iya yi da asali tattalin arziki.

Duk da haka, kai wani babban misali na yi ne duka likitoci da direbobi. Just zama sane da cewa biyayya da kamfanin a cikin yankuna daban-daban suna da tallace-tallace manajoji sau da yawa tafiya (wani lokacin kai har zuwa 80% na lokaci). Saboda haka, abin da yake Sales da kuma abin da yake da amfani kawai fahimta, m da kuma mobile mutane.

Features matakan inganta tallace-tallace da kuma tallace-tallace gabatarwa

Wadannan ayyuka suna da nufin ingantaccen amfani da kunsasshen kaya. Sales-gabatarwa ne da za'ayi a lokacin da bukatar taso su sami wani karfi da kuma nan da nan martani sabis kasuwar. A wannan yanayin, da dukiya dole ne a dauke ta fuskar da rai sake zagayowar.

Wannan ra'ayi tsiwirwirinsu a cikin filin na rarraba da kuma sayar da nuna matakai na raya kasa na kayayyaki matsayi tun su ci gaba har sai ta janye daga kasuwar.

M tallace-tallace-gabatarwa an dauki ba kawai a mataki na gabatar da wani sabon samfurin a kasuwa, amma kuma a mataki na ta janye daga kasuwa na daya.

Manufofi da za a samu tare da yin amfani da ruri dabaru a fagen kasuwanci, a tsare manufofin da kamfanin da kuma halaye na da manufa masu sauraro ga wanda ake yi daidaitacce. Short-lokaci burin shi ne ya haifar da wasu kyawawa ko darajar kayayyakin don wani m abokin ciniki (misalai sun ha a da yin amfani da daban-daban da rangwamen, m da kuma aikin marufi). Kamar yadda wani dogon lokacin da burin da aka dauka a cikin samuwar mabukaci sani da wata gagarumar ma'ana da darajar da wasu kaya.

Akwai uku main tura ma wannan tallace-tallace format: masu amfani da, shamaki ba, kuma tallace-tallace sandarka. Wadannan misalai za a iya ba da asali dabaru da kuma tallace-tallace gabatarwa ayyuka:

• Rangwame a kan farashin lokacin da kayan da ake sadãki adadin. A wannan yanayin da muke magana ne game da wani yawan tsakiya kaya a wani ƙananan price, idan sun sayi wani musamman (m) adadin.
• Premii- ake kira "pushers", wanda ake biya ga dillalai da sayar da kayayyakin a wuce haddi na wani kayyadajjen kafin ga wani lokaci.

Mene ne tallace-tallace-gabatar da

Yana da hadari a ce wannan ra'ayi ake dangantawa da kayayyakin aiki, don kara tallace-tallace tasiri. Sau da yawa da tallace-tallace-gabatar da ake dangantawa da wata cibiyar sadarwa na Retail tallace-tallace. Duk da haka, da format na bayanai ne quite tasiri da kuma sana'a matakan.

Menene tallace-tallace-gabatar? Shi ne ke da alhakin aiwatar da matakan da nufin a inganta yadda ya dace da kamfanin ta tallace-tallace. Idan wannan format da aka tsara daidai da nagarta sosai, sa'an nan a tallace-tallace wakilin samar da wani rinjaye matsayi a cikin kamfanin ta kantuna, ta hanyar abin da zai yiwu a cimma wata nasara karuwa a tallace-tallace.

A ra'ayi na "tallace-tallace-gabatar da" suna da alaka ba kawai da ayyukan mutane, amma kuma tare da kungiyar na manajan tallace-tallace. Alal misali, yana iya zama ya dace fayil da nested abun da ake sakawa a gare su.